General Profile
for the Costa Rica Real Estate Guide |
Costa Rica’s & Central America’s most widely distributed and largest certified print run Real Estate publication Costa Rica REAL ESTATE GUIDE is the most widely distributed and largest certified print run (circulation) Real Estate publication in Costa Rica and in fact, in all of Central America. Added to the impact of our printed issues, is the fact that each issue in its entirety is posted on our super website where it can be looked at, enlarged and printed page by page or entirely, so you can begin to appreciate that your ad will reach hundreds of thousands of potential buyers with each issue. In every issue we include extremely useful sections on Law, Business, Insurance, Construction, Architecture, Furniture & Decoration and of course: Properties, properties and more properties. Our issues are highly sought after and saved by most of our readers due to their high quality, both in contents and presentation. This along with the fact that our website includes full copies of past issues as well as the current issue, serves to generate positive results for our advertisers for many months. In addition, our excellent distribution, both nationally and internationally, is designed to reach that potential buyer. Our reader profile are persons looking to buy a home or to invest and/or retire. With properties ranging from $100,000 to $20 million, our readership is quite well-off and make excellent potential clients for not only homes but also every type of high-end product including furniture, pools and spas, home entertainment systems, vacation hotels, fine restaurants, banking & financial services, automobiles, and so much more. Our distribution is geared to focus on reaching these people, both visitors and locals and as a Quarterly magazine your ads have an impact of three months and longer. This all adds up to the best use of your advertising dollars and to giving you the positive results that will keep you advertising with us on a regular basis. Plus the entire magazine is available on our internet site at: www.thecostaricaguide.com at no additional cost to the advertiser. |
General Information |
|
| Editorial Group | Real Estate Guide, S.A. |
| Language | Mainly English. |
| Issues | 15,000 in regular editions and 20,000 in the EXPOCASA and ANNUAL GUIDE editions. |
| Periodicity | 5 editions (including Annual Guide)
per year. |
| Format | 8.5" x 10.8"
(please, contact for specifications). |
| Color | "Full Color" |
| Covers | Front and back covers in couche
glossy 250 grs., full color, U.V. varnish. |
| Inside Pages | Couche glossy 100 grs., full color. |
| Number of Pages | Minimum 116 (including covers) to 164, glued. |
| Distribution (free) | National, International and digitally via Internet at our highly visited web site. |
Ad Closing and Publication
Dates |
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| Edition | Deadline | Publication Date |
| November 2007 - January 2008 (Annual Guide 2008) |
October 07 | November 03 |
| February - March 2008 (I High Season) |
January 22 | February 18 |
| April - May 2008 (II High Season) |
March 14 | April 18 |
June - July 2008 |
May 14 | June 18 |
| August - October (ExpoCasa 2008) |
July 12 | August 06 |
|
If you would like our Design Department to do your ad design, then the deadline
dates to deliver your materials are 2 weeks before the dates in the deadline
column in the above chart. This job will not be charged, all we need to inform
you is that our Design Department will work for a maximum of 2 hours per page,
once you have sent to us all the elements needed for your ad art. The design
service will be free only for use in our magazine, otherwise, your company will
be charged with an additional amount of $100.
|
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Regular Rates 2007-2007 |
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Format |
Normal Edition |
Annual contract 15% discount 5 Editions |
| 1 pag. (right hand side) | $1,650 |
$7,013 |
| 1 page (left hand side) | $1,350 |
$5,738 |
| 1/2 page | $900 |
$3,825 |
| 1/3 page | $675 |
$2,869 |
| Double pag | $2,475 |
$10,519 |
| Cover + 4 pages | $7,500 |
N/A |
| Back Cover | $3,000 |
$12,750 |
| Inside Cover | $2,700 |
$11,475 |
| Inside Back Cover | $2,250 |
$9,563 |
| Page 1 | $2,100 |
$8,925 |
| Opposite the Table of Contents |
$1,875 |
$7,969 |
| Pages. 2, 3, 4, 5, 6, 7, 8, 9 |
$1,800 |
$8,550 |
All Rates are in US $ (dollars) and include the 13% -Sales Tax.
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Requirements for Ad publication |
Materials required if the artwork and
design is done by us Original Photographs or in digital format
(6”x4” / 250 pixels per inch). Original Logos or
in digital format (Preferably in Illustrator or Corel Draw).
Legible Text preferably as a Word document. Customer needs
to give approval of final ad (a must). When the final artwork and design is given
to us ready Mounted in illustrator or InDesign. Photos
in PhotoShop 5.0 ó 6.0 (CMYK-DCS 1 - “eps” format).
Illustrator 8.0 to CS (Texts converted to curves - “eps”
format). Real Estate Guide S.A. assumes no responsability for
errors in art not done by us. Download the Full Requeriments Table in PDF Formats for turning in materials In a digital medium (Include all back-ups & type-styles) CD -Hybrid or ISO-, Zip, Diskette or by E-mail to : genicol@racsa.co.cr with a copy sent to: art@thecostaricaguide.com |
Proper Sizes for Ad
Designs |
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Leave one half inch (0.500")
all round as a safety margin when paper is cut. As an additional
safety margin, we ask for another half inch (0.500") all
round for your texts. |
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Size of Ads before Safety
Margins |
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Cod. |
Format |
Base |
x |
Height |
A |
1 Page | 8.500” |
x |
10.800” |
B1 |
1/2 Page Vert | 4.125” |
x |
10.800” |
B2 |
1/2 Page Horiz. | 8.500” |
x |
5.275” |
C |
1/4 Page | 3.625” |
x |
4.775” |
D |
1/6 Page | 2.333" |
x |
4.775" |
Size of Ads after Safety
Margins
|
||||
A |
1 Page | 7.500” |
x |
9.800” |
B1 |
1/2 Page Vert | 3.625” |
x |
9.800” |
B2 |
1/2 Page Horiz. | 7.500” |
x |
4.775” |
C |
1/4 Page | 3.625” |
x |
4.775” |
D |
1/6 Page | 2.333" |
x |
4.775" |
| Internet and Website Services offered by the Costa Rica Real Estate Guide |
|
| Banners | |
With active links to your e-mail or website. These Banners
appear at the top of the category pages in the Real Estate and vacation menues. You can select your preferred
location. Banners also appear in the individual full article
pages. |
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